Simon Bills Photography

SEO Web re-Design Case Study

Sometimes, a website needs a makeover.

Take Adelaide Wedding Photographer Simon Bills, for example. He was having trouble with SEO, even though he used to get lots of visitors organically. Simon's website had fallen way behind his competition, and his main keyword, 'Adelaide Wedding Photographer,' was ranking at a distant 71st place.

Adding to the issue, his website no longer reflected the caliber of his professional wedding photography skills.

To fix this, we first started with research to create an SEO strategy for Simon's website. We mapped out the best keyword to target and the right web pages to focus on. After Simon confirmed the plan, we got to work, redoing the website, making it better, and adding good content.

We fixed 284 mistakes on the pages, made the site work smoother, and it performed much better, as shown by the improved Google Page Insights scores.

The changes had a big impact and happened quickly. In just two months, without doing extra SEO work, Simon's ranking for 'Adelaide Wedding Photographer' went up by 59 spots. Now, he's really close to being on the first page again.

Simon's story shows how a well-designed website, along with smart SEO, can make a big difference for professionals in competitive fields like wedding photography.